that Futurama episode where Fry is asked to write a sitcom episode so aliens don't destroy the Earth? After writing a generic, predictable plot Leela goes off script and tries to do something that she thinks would impress the aliens more. The aliens HATE it. She then says, "Why don't they like this? It's unexpected and it's clever." To which Fry responds:
"But that’s not why people watch TV! Clever things make people feel stupid, and unexpected things make them feel scared!"
Anyway, you could search all media for decades and not find a better quote that describes the reaction to this movie.